The Neuroscience School

If you've been coaching for more than a minute, you've seen it: the capable, intelligent client who can talk endlessly about their goals but can’t seem to act on them. We tell them to shift their mindset, to think positive, to believe. But here’s the truth: mindset isn't enough. Not because people are lazy or […] The post Your Brain Doesn’t Care About Your Mindset (And That’s Actually Good News) …

cognitive-neuroscienceneuroscience

If you've spent any time in personal development circles, you've probably heard this claim: "Set a clear goal, and your Reticular Activating System will help you spot opportunities everywhere!" It sounds compelling. It feels scientific. And it fuels what I call the Reticular Activating System myth, a story that's been repeated so often in self-help and coaching circles […] The post The Truth Abou…

cognitive-neuroscienceneuroscience

Most of us have heard that memory works like a reconstruction project: every time we recall something, we piece it together from fragments rather than pressing play on a perfect recording. That’s why memories can change over time and why they are sometimes unreliable. But new research on how the brain stores traumatic events shows […] The post Why Are Traumatic Memories So Hard to Change? appeare…

cognitive-neuroscienceneuroscience

Ever wonder how the brain wakes up? It feels instant. One moment you’re asleep; the next, you’re alert (or at least trying to be). But underneath that experience is a fascinating and finely tuned transition that unfolds across the brain, one that scientists have now mapped in remarkable detail. A new study using high-density EEG […] The post A Step-by-Step Look at How the Brain Wakes Up appeared …

cognitive-neuroscienceneuroimagingneuroscience

We’ve all heard that stress is harmful. But what the neuroscience of stress now reveals is far more urgent and far more actionable. Chronic stress isn't just unpleasant. It's wreaking havoc on our biology. Heart disease, cancer, stroke, depression, immune problems: stress feeds into all of it. It literally rewires our brains and ages us […] The post If You’re Not Coaching Stress, You’re Coaching …

neurobiologyneuroscience

When Insight Isn’t the Issue Coaches often work with clients who are managing heavy cognitive loads. They’re thinking strategically, juggling competing demands, navigating uncertainty, and trying to show up effectively for their teams. They may not say they’re burned out, but they’re not at their best. They’re less focused, more reactive, or stretched too thin […] The post Where the Mind Meets th…

cognitive-neuroscienceneuroscience

We like to think we're calling the shots; that we choose our words, reactions, and next steps. But neuroscience tells a more surprising story: much of what we do is already in motion before we’re even aware of it. And far from being a flaw, this is actually a strength. This article explores how the […] The post Who’s Really in Charge? How the Brain Makes Decisions Before You Know It appeared firs…

cognitive-neurosciencedecision-makingneuroscience

We tend to think of insomnia, depression, and anxiety as separate struggles. Different symptoms, different stories, different strategies. But what if they’re all playing out variations on a common theme rooted in how the brain handles sleep and mental health? A recent study involving over 25,000 adults peels back the layers on this question. Instead […] The post The Hidden Brain Link Between Slee…

clinical-neuroscienceneuroimagingneuroscience
Dr. Irena O’Brien
5/8/2025

Do you ever wonder why a poor night's sleep affects you so deeply? Recent scientific research reveals that sleep deprivation isn't just an inconvenience; it's actually a metabolic disorder that disrupts how your cells function and manage energy.Your Body's Energy Crisis When we don't get enough sleep, our bodies enter what scientists call a "negative […] The post Why Sleep Matters More Than You T…

neurodegenerationneuroscience

Tucked away in your brainstem is a tiny, bluish cluster of neurons with an outsized role in your daily life. It’s called the locus coeruleus—Latin for “blue spot”—and while it’s small, its influence spans everything from focus and alertness to sleep and stress. This unassuming region has become a focal point in neuroscience, and for […] The post From Focus to Fatigue: How the Locus Coeruleus Driv…

neuropharmacologyneuroscience
research.ioresearch.io

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