VMG

Tracking Disposable Personal Income and Credit Conditions helps veterinary practices anticipate spending patterns, adjust services, and maintain revenue—even in uncertain economic times.

Does this sound like your practice? You recently invested a significant amount of money joining a new teleconsulting service. It made big promises: quick access to specialists, shorter client waiting times for referrals, and keeping more revenue in-house. But two months later, you’re not seeing the benefits. Your associates aren’t using the system as often […]

There is a widening divide in the global economy, and veterinary medicine is not immune. Data from the global Office of Economic Co-operation and Development (OECD) highlights a two-speed economy: On one side are the frontier firms (the top 5-10%), which are adopting new technologies, refining processes, and pulling ahead. On the other side are […]

4DX has been rebranded to the VMG Productivity Leagues. VMG explains the reason for the change, and what members can get out of the Productivity Leagues.

Mentoring is at the top of the list when new veterinary graduates look for jobs in practice, ranked higher than location, people, or even compensation.1 Effective mentoring relationships lead to greater veterinary career success and satisfaction.2 Strong, supportive mentoring programs are particularly critical during career transitions, and it’s hard to think of a bigger transition […]

For today’s veterinary practice owners, data is one of the most powerful tools for driving smarter decisions — from tracking revenue and inventory to measuring patient outcomes and team performance. But as Jennifer Akers, Senior Data Engineer for VMG, puts it, success starts by following a simple mantra: “Garbage in, garbage out.” “In practice, this means deciding what data matters and how it sho…

Key economic indicators CPI and PCE show how inflation and household spending patterns influence veterinary pricing, operational costs, and client demand.

What is not cool? New World Screwworm. What is very cool? The USDA’s New World Screwworm Confirmed Detections dashboard. The dashboard provides a snapshot of active and inactive detections in the United States, including confirmed detections in Texas and New Mexico. Most confirmed cases have been in cattle, but detections have also been reported in […]

“I’ve never experienced anything like Congress” –VMG Member Dr. Manuel Lima, Flora Family Vet  VMG Congress: Where VMG magic comes to life What do you get when you put hundreds of proudly independent veterinary practice owners in a room with leading thinkers about veterinary economics, leadership, and innovation? You get the 2026 Congress of the Veterinary Management Groups!  Ev…

Have you ever mapped your clients? If you haven’t, you are not alone, but it is a great time to get on board. While it can sound like something that requires extensive resources or specialized expertise, it is becoming more accessible than ever.  Interestingly, when I talk with practices about mapping their clients, most have never done it. This may be because it simply has not […]

In her work as a Senior Data Engineer for VMG, the quality of the data being used is always top of mind for Jennifer Akers. That’s because Akers wants the end users — VMG members — to be able to make the best decisions possible from the work she does. “Think about it like this,” she says, “if you put the wrong numbers into a calculator, the math will be wrong, and you will get the wrong answer.” …

With AI-powered digital scanning systems and hematology analyzers, Dr. Pedraza delivers rapid answers and better surgical outcomes.

When Dr. Marty Greer started Veterinary Village in Wisconsin 43 years ago, she thought one practice was all she could manage. But encouragement from colleagues challenged her thinking: why stop at one? The answer, she realized, was figuring out how to maintain control while expanding. That mindset shift became the foundation of her multi-practice success. […]

Every so often I hear someone say, “I raise my prices, and my clients still pay whatever I charge.” My first reaction? It must be nice. My next question? How do you know? Just because clients are paying whatever one charges doesn’t mean there isn’t a sinking pit feeling in the stomach or a rush of thoughts flying through the brain about price increases. But hey, maybe they do know. Maybe they hav…

The transition from veterinary school to veterinary practice is challenging. Effective mentoring helps veterinarians and staff master the technical and interpersonal skills they need to thrive as practitioners and as leaders throughout their careers. Millennials currently make up approximately 34% of veterinarians and 56% of non-veterinary staff and are expected to represent 75% by 2030.1-3 [&#82…

What is leadership? It has been described as “a set of mindsets and behaviors that aligns people in a collective direction, enables them to work together and accomplish shared goals, and helps them adjust to changing environments.”1 Leaders inspire people to follow them by what they do, not by what they say or by their […]

Access to curated, high-impact and affordable continuing education (CE) and professional development programs is a key benefit of your VMG membership. Each year, the VMG Professional Development team offers a range of courses in topics ranging from surgical skills to finance to leadership, specifically for VMG members and their staff. With 28 successful programs in […]

Benchmarking your independent veterinary practice’s performance against peer practices is a powerful business management tool. Comparing your practice to others that are similar helps you answer key strategic and operational questions: What should I start doing, stop doing, or do more or less of to help my practice thrive? VMG members have access to benchmarking […]

How will you leave your mark on the veterinary profession when you retire? As an independent veterinary practice owner, you can leave a legacy that reaches into the future by selling your thriving practice to another independent owner. Whether you sell to an associate who knows your practice and clients well or to an outsider […]

Understanding the Rural Veterinary Landscape Bringing a new associate into any independent veterinary practice requires balancing each candidate’s clinical skills, personal qualities, and business sense with the practice’s culture and needs. Finding the right new associate for a rural veterinary practice can be even harder. In addition to fitting in with the practice, they also need to fit into c…