Deleting Data: Reinforcing Data Subjects’ Rights

The issue of personal data deletion has become a core concern in global data governance. Admittedly, many companies have provided ways for consumers to opt out in the face of legal pressures. Specifically, the Federal Trade Commission Act (FTC Act) prohibits “unfair or deceptive acts or practices in or affecting commerce,” which can be expanded to regulate companies that fail to offer an opt-out mechanism. Furthermore, if the data broker possesses data from people in the European Union, the...