Beyond background noise: underutilized sonic choice architecture in hospitality
Bingqing Liu
Hospitality and consumer environments are undoubtedly multisensory, yet auditory stimuli remain underutilized as intentional components of choice architecture. This mini-review synthesizes evidence from psychology, neuroscience, and behavioral economics examining how soundscapes—particularly micro-auditory cues such as door clicks and elevator tones—are undervalued in their functions as behavioral nudges that influence guest perception and decision-making within bounded rationality frameworks. C