Brain signature of food and alcohol stimuli processing: a comparative EEG study
Harold Mouras
BackgroundFood and alcohol cues are potent motivational stimuli that engage neural systems supporting reward and approach–avoidance behavior. While EEG studies have largely emphasized event-related potentials, less is known about how sustained oscillatory dynamics differentiate appetitive cues with distinct biological and learned significance.MethodsEEG activity was recorded in healthy adults during passive viewing of food-related, alcohol-related, and matched neutral images using a paradigm opt