Consumer Protection In The Age Of AI
IJLLR Journal
Srishti Singh, LLM (IPR & Technology Law) O.P. Jindal Global University ABSTRACT Artificial intelligence now mediates ordinary consumer transactions in India through bundled device features, AI-mediated services, and platform interfaces that rank, price, and nudge choices across mobility, retail, finance, and health. This study asks who should bear legal responsibility when AI systems cause consumer harm, identifies the Consumer Protection Act, 2019 as the core statutory pathway, and...