When deriving LSZ reduction theorem Weinberg in his QFT book have assumed n-point generalized Green functions,

G(q1,...,qn)=d4x1...d4xneii=1nqjxjT^(O^l(x1)A^2(x2)...A^n(xn)),(1)G(q_{1},...,q_{n}) = \int d^{4}x_{1}...d^{4}x_{n}e^{-i\prod_{i =1}^{n}q_{j}x_{j}} \langle |\hat {T}\left( \hat {O}_{l}(x_{1})\hat {A}_{2}(x_{2})...\hat A_{n}(x_{n})\right) |\rangle , \quad (1)

where O^l(x)\hat {O}_{l}(x) transforms under the irreducible representation of the Lorentz group as some free field Ψ^l(x)\hat {\Psi}_{l}(x). By insertion between O^l(x1)\hat {O}_{l}(x_{1}) and A^2(x2)\hat {A}_{2}(x_{2}) functional unit

i,σd3p(p,σ)i(p,σ)i\sum_{i, \sigma}\int d^{3}\mathbf p | (\mathbf p , \sigma )_{i}\rangle \langle (\mathbf p , \sigma )_{i}|

and by allocation of one-particle states from it he have "reduced" (with some hints) (1)(1) to the form

G(q_{1},...,q_{n}) \to f(q)\sum_{\sigma}\langle | \hat {O}_{l}(0)| (\mathbf q_{1}, \sigma )\rangle \times $$ $$ \times \int d^{4}x_{2}...e^{-iq_{2}x_{2}-...}\langle (\mathbf q_{1}, \sigma ) |\hat {T}\left( \hat {A}(x_{2})...\right) | \rangle \delta (q_{1} + ... + q_{n}). \qquad (2)

Here f(q)f(q) contains the pole of the first order 1q2m2iε\frac{1}{q^{2} - m^{2} - i\varepsilon} and q=q1+...+qrq = q_{1} + ... + q_{r}. After that he says that in (2)(2) there is equality O^l(0)(q1,σ)=1(2π)3Nulσ(q1)\hat {O}_{l}(0)| (\mathbf q_{1}, \sigma )\rangle = \frac{1}{\sqrt{(2 \pi )^{3}}}Nu^{\sigma}_{l}(\mathbf q_{1})| \rangle . So I have the question: why was factor NN (in comparison with free field-like expression O^l(0)(q1,σ)=1(2π)3ulσ(q1)\hat {O}_{l}(0)| (\mathbf q_{1}, \sigma )\rangle = \frac{1}{\sqrt{(2 \pi )^{3}}}u^{\sigma}_{l}(\mathbf q_{1})| \rangle ) appeared? What is its physical sense? Is its appearance connected with the fact that | \rangle doesn't refer to the "usual" vacuum? Can you also comment this statement, if you please?