Chahat Paneri, BBA LLB (H), Amity University Madhya Pradesh ABSTRACT A trademark defines the origin of a particular product. But in recent years, it is being used as a way of misrepresenting its true nature to make it environment friendly in the eyes of the consumer by deceptive means. This paper examines the use of marks, logos, colours and invented seals to suggest an environmental virtue a product does not possess, the practice now widely called greenwashing, and asks how well Indian law...