When Is Content "AI-Generated Enough"? Labelling Synthetic Media under the Digital Services Act and the AI Act

arXiv:2609.07727v1 Announce Type: new Abstract: European platform and AI governance increasingly relies on transparency duties to address synthetic and manipulated media. Under the DSA, very large online platforms and search engines may use prominent markings and recipient-facing indication tools as systemic-risk mitigation measures. Under the AI Act, providers must support machine-readable marking, while deployers must disclose deepfakes and certain AI-generated or manipulated public-interest t