Why Your Landing Page Is Slow (And How to Fix It)

Adis Klobodanović
Originally published on adiss.dev Every second of delay costs you conversions. Google knows it, users feel it — and you're probably ignoring it. What's Actually the Problem? The most common causes of a slow landing page aren't complex. In 90% of cases, it comes down to three things: Unoptimized images that are too large JavaScript blocking rendering Fonts loading synchronously Each of these can add 2–4 seconds to your load time. Images Are the #1 Killer If you're uploading a 4MB hero.png directl