How Winning (or Losing) a Grammy Changes the Music Artists Make
Giacomo Negro, Balázs Kovács, and Glenn Carroll
The highest-profile awards of the music world, the Grammys, recognize major achievements, carry lots of positive publicity, and often fuel commercial success. Winning an award can be the big break that catapults an artist into stardom. National Public Radio calls the Grammys “sales juicers” and notes that “a Grammy Award could vault an album up the charts. Or make a career.” So it’s well-established that winning an award carries commercial gain for artists. But do these awards impact the music i