AI alone won’t transform your customer engagement. It’s not the hero of the story. You are. AI is your sidekick. Your superpowered assistant. Helping you decide faster, work smarter, and engage better. But without human insight, empathy, relevance, and customer context, AI is another tool gathering digital dust. This was the powerful message delivered on stage at Reuters Events Pharma 2025 in Barcelona, where our CEO, Sabine Louët, moderated a panel with some of the most actionable advice...