Pink Pelican Srebarna Rosé Label Design Turns a UNESCO Wetland Into a Tactile Wine Experience

I think that most wine labels try to seduce you with a pretty picture. A vineyard at sunset. A coat of arms. A stylized animal that looks like it was licensed from a stock illustration library. The Pink Pelican Srebarna Rosé label design by Foxtrot Studio does none of that — and that’s exactly why it matters. This is a wine label design as landscape architecture. It’s physical, conceptual, and quietly radical in the best possible way. The project arrives at a moment when the packaging design...