Logo design sits at the center of every brand identity conversation. Yet most designers approach it without a real system. George Bokhua’s Principles of Logo Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons changes that. Published by Rockport Publishers in 2022, this 224-page volume codifies what Bokhua has practiced across 15 years […] The post Principles of Logo Design by George Bokhua Teaches You to Build Marks That Last appeared first on WE AND THE COLOR .