Camera-based analytics track individual mobility and body condition, providing farmers with daily insights to support herd health and wellbeing. cattleeye.com Marks & Spencer has partnered with agricultural technology provider CattleEye to deploy an AI-powered welfare monitoring system across its entire network of 46 dairy farms. The collaboration aims to integrate computer vision into agricultural infrastructure to continuously assess livestock health and nutritional status in indoor farming environments. Addressing Data Consistency in Agriculture Targeting the dairy farming sector, the deployment addresses the operational challenge of acquiring consistent, objective data on herd wellbeing between periodic veterinary inspections. By collaborating, CattleEye provides the computer vision technology and algorithmic processing, while Marks & Spencer supplies the supply chain scale and operational testing grounds necessary to validate the system across a standardized farm network. Monitoring Systems and Algorithmic Processing The technical solution relies on a network of indoor cameras that capture continuous video footage of the dairy cows. This visual data is processed by CattleEye’s proprietary video analytics algorithm, which was developed and calibrated in conjunction with veterinary specialists. The system utilizes machine learning to construct an individual health profile for each animal. It primarily tracks two measurable parameters: physical mobility and body condition scoring. The algorithm evaluates these metrics over time, establishing a baseline and detecting deviations that indicate early signs of metabolic issues or fertility changes. Implementation Across Agricultural Infrastructure Following initial validation trials at select testing facilities, the monitoring architecture was approved for rollout across all 46 farms within the Marks & Spencer supply chain. The installation phase involves positioning camera hardware within existing indoor enclosures. This automated daily data collection operates alongside and supports the periodic physical examinations conducted by independent veterinary professionals. Operational Benefits for Dairy Supply Chains The primary use case for this digital infrastructure is the real-time, objective assessment of livestock health parameters. Continuous automated monitoring allows farm operators to adjust nutritional inputs and tailor individual animal care based on specific body condition trends, resulting in improved process stability and preventative herd management. Terry Canning, CEO of CattleEye, stated: "Changes in body condition are early indicators of metabolic health, fertility, and overall wellbeing. Tracking those changes more regularly, across every cow, gives farmers a level of insight that was previously unavailable outside research environments." Edited by Natania Lyngdoh, Induportals editor, assisted by AI. www.cattleeye.com Powered by Induportals Media Publishing



