[Outliers] Harrison McCain: How to Create Demand for Something Nobody Wants
Vicky
Harrison McCain learned salesmanship by talking his way into a pharmaceutical job at 22, then spent five formative years under K.C. Irving, absorbing lessons in vertical integration, relentless deal-capture, and “management by suggestion.”
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He quit with no plan, two newborn kids, and no income. His brother Bob noticed that New Brunswick potato farmers were shipping raw potatoes to Maine for processing into frozen fries, then...