NNoam Kroll2/26/2026

What Everyone Is Getting Wrong About AI In Filmmaking

Noam Kroll
It feels like every article in the trades lately has been about the demise of Hollywood. How fewer projects are getting green-lit, budgets are shrinking, and the impending doom of artificial intelligence. Things sound especially dark on the generative AI side, as alarmists make bold claims that human actors and filmmakers will soon be a thing of the past.  But the truth is, no one has a crystal ball. And while fear mongering may sell clicks, recent history has taught us that people are very poor