Understanding freelancers: optimizing HRM for freelancer success
Hilla Peretz
IntroductionThe rise in non-traditional employment has reshaped the labor market, with freelancers emerging as a significant and increasingly strategic segment of the workforce. Freelancers are highly skilled professionals who contribute to knowledge-intensive and innovative projects, yet despite their growing importance, they are often overlooked by HR practitioners and excluded from formal HR processes. This study examines how HR practices affect organizational perceptions of freelancers with