Using CREATIVE LEVERAGE To Reach The Masses With Your Film
Noam Kroll
Imagine for a moment that you’ve made the perfect film. Against all odds, you’ve translated what was in your mind to the final cut with exact precision. You know the film is great, and that the quality of performance, visuals, and edit surpasses movies made with far more money. Yet when it’s time to put the film out there… crickets. Festivals reject it. Distributors don’t write back. No one seems to care when you post about it online… What went wrong? Almost always, it’s a matter of leverage. Or
