Digital Influence And Investor Harm: Rethinking Finfluencer Regulation In India
IJLLR Journal
Rishab Saraogi & Sulagna Mohanti, Amity University, Kolkata "Law must be stable and yet it cannot stand still."— Roscoe Pound ABSTRACT This article explores the emergence of financial influencers (“finfluencers”) in India and assesses if the current Indian securities-law structure sufficiently safeguards retail investors, especially in the high-risk context of equity derivatives and app-based trading. The paper contends that India has progressed past regulatory inaction: SEBI has released...