Analisis Kelayakan Usaha Tape Singkong Sumber Madu sebagai Oleh-Oleh Khas Kabupaten Jember

The cassava tape business is one of the food MSME sectors with potential as a distinctive local souvenir product in Jember Regency, featuring relatively stable market demand that increases at certain times. The Tape Sumber Madu business demonstrates rapid product turnover and is supported by a distribution system involving product consignment, direct sales, and online marketing. From a technical perspective, the production process is still carried out traditionally with limited capacity and a re